Welcome to Chowbotics

marketing packages for Universities

With Sally, you've made it easier than ever to eat fresh meals on your campus. You now have the power to provide fresh ingredients to anyone, at any time, enabling your students and staff to make better food choices. 

We are excited to have you as our new partner in the mission of #FreshForAll! 

So let's get started with a few key initiatives that will be critical to your success.

HIGH LEVEL

STRATEGY

PUBLIC

RELATIONS

MARKETING PACKAGES

ENGAGEMENT TACTICS

Here are the top marketing tactics that work on college campuses​

1. Elicit media coverage to generate excitement through our PR kit below.

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2. Find the best medium to talk to your audience. Explore our print and digital assets.

3. Utilize social media awareness tactics like Facebook groups & Chowbotics content.

4. Host engagement events and influencers to solidify repeat purchase behavior. ​

5. Promote new menu changes to keep loyal customers engaged.

Here are public relations resources to get you started:
 

1. Follow this Press Release template to announce your launch
    

2. Familiarize yourself with past coverage of deployments to see the types of media that have covered prior announcements.
    

3. Submit your release to PRWeb.
    

4. Explore the Chowbotics Press Kit for additional resources, like terminology best practices for maximum coverage.

Let's start with anticipation

Spark wonder with a campaign that shows you're revolutionizing the way your students access fresh food. 

Then spread awareness

The future of resh has arrived! Make an exciting Sally reveal.

A Robot with Fresh Food?

Address the most frequently asked questions head-on, building consumer trust and confidence in the freshness of Sally meals. Use our easy to peel poster to place it for a period of time until your customers get acquainted.

Encourage 24/7 Wellness

Show your students that you support their wellness with nutritious meal options that fuel the most dedicated study schedules.

Make it accessible

Utilize this light-hearted message to inform that Sally is on 24/7 with personalized meals.

Make it easier than ever

Share with your students that fresh food is available at just the touch of a button.

Make it personal

Show off Sally's ability to make a meal for every taste, with the ability to customize from 22 fresh ingredient choices.

Wellness Wednesday

Boost sales by engaging your customers with a Wellness event to promote regular visits and loyal customers. 

Happy Hour Fridays

Minimize food waste by implementing Happy Hour discounts before Sally ingredients are scheduled to be replenished. 

Find your fresh food ambassadors

Reveal Sally to your faculty and leaders of clubs and teams, so they learn about how Sally provides a new way to improve health on campus. Invite them to try it by offering a special coupon they can share with their colleagues so they can become your ambassadors.

Coupons

Minimize food waste by implementing Happy Hour discounts before Sally ingredients are scheduled to be replenished. 

Swag!

Boost sales by engaging your customers with a Wellness event to promote regular visits and loyal customers. 

Swag!

Boost sales by engaging your customers with a Wellness event to promote regular visits and loyal customers.